WB TV Harnesses the Power of Fandom
With a slew of shows on the CW and beyond, Warner Bros Television is building a world which, through the power of simple storytelling, harnesses the love of various fandoms. From #SaveLucifer to the impending introduction of Batwoman (Kate Kane) to the Arrow-verse, WBTV is giving fans what they love and right now, they are at the forefront of representation and inclusiveness when it comes to television.
We sat down with Lisa Gregorian, President & Chief Marketing Officer of Warner Bros. Television Group to talk about WB TV and breakout shows like Riverdale and Lucifer.
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